The Future Ain't What It Used To Be
What PR will look like in 2006?
Join the heads of some of Hawaii's fastest-growing and innovative PR agencies as they discuss the emerging trends, major issues and challenges facing PR professionals in 2006. Learn what strategies may be developed in order to leverage these trends into opportunities for your company and/or job.
DAVID WILSON has more than 20 years of public relations experience and is the principal on all public affairs and corporate accounts for McNeil Wilson Communications. Wilson has provided strategic counsel to clients in a broad range of industries, including finance, real estate development, security, litigation, construction, and government relations. His widely recognized work in the areas of public affairs, issues management and crisis communications is characterized by creative thinking and comprehensive and proven strategies. Some of his agency's clients include Hawaiian Airlines, Hawaii Visitors and Convention Bureau, Prince Resorts Hawaii, Architects Hawaii, Catholic Charities and the USS Missouri.
NEAL YOKOTA, president and chief executive officer of Stryker Weiner & Yokota, is one of Hawaiifs foremost public relations consultants on issues management, crisis communications, risk communications, coalition development and strategic communications. He has counseled clients dealing with some of Hawaiifs most controversial issues including geothermal energy, rapid transit, the Waiahole Ditch Contested Case Hearing and many other land use and environmental issues. Yokota also counsels numerous clients on community relations, marketing communications, promotions and publicity. A few of the companies and organizations on his agency's client list include AIG Hawaii Insurance Company, Starwood Hotels & Resorts in Hawaii, Sheraton Hotels & Resorts in Waikiki, Home Depot, The Estate of James Campbell, Alexander & Baldwin and the Hawaiei Tourism Authority and the Oahu Visitors Bureau.
RUTH ANN BECKER is founder and president of Becker Communications, Inc., which celebrates its 20th anniversary this year. Her career experience covers twenty-nine years in public relations; and four years in magazine editorial. Whereas Ruth Ann's earlier years were focused on promotional p.r., her primary client-service focus today is on corporate communications, community relations and issue management. She has provided strategic counsel for clients dealing with issues in such areas as land development, unions, oil industry, government, environment, litigation and Hawaiian affairs. She has also developed and led successful ballot-issue campaigns. Some of the firm's clients are Bishop Museum, Aloha Petroleum, Harry Winston Jewelers, Haseko (Hawaii), Stanford Carr Development, Oceanic Time-Warner, Pacific Health Research Institute, Waikoloa Beach Resort, and Waikiki Aquarium.
Date: Wednesday, January 25, 2005
Location: The Plaza Club
900 Fort Street Mall, 20th Floor
Registration: 11:30 a.m.
Lunch: 12 Noon - 1:30 p.m.
Cost: $40 non-members, $30 members, $25 PRSSA students
Parking: $3 at nearby Harbor Court
Reservations/Information:
Register online using our online registration form
Or email
prsahawaii@gmail.com or call Program Chair Candice Lee Kraughto at (808) 931-8409.
