Named one of PR Week Magazine’s “30 under to 30 to watch” in 2001,
Peter Shankman is a former journalist who launched the award-winning
Geek Factory in 1998. After growing the agency to a worldwide staff of
over 20 people, he sold The Geek Factory, Inc. to a larger firm in 2001,
while retaining the naming rights.
Currently, Shankman consults to companies around the globe, including
the Snapple Beverage Group, Walt Disney World, American Express,
and numerous other organizations.
Prior to becoming CEO of The Geek Factory, Inc., Shankman was senior
news editor of America Online. While at AOL, membership in the
online service went from 3,000,000 members to 12,000,000 members.
Shankman also spearheaded coverage of the Democratic and Republican
conventions in 1996, marking the first time an online news service
covered any major political event.
Shankman is a contributing writer to Continental Magazine, (the inflight
magazine of Continental Airlines,) and also has written for
BrandWeek, PR Week, and various trade publications. Based out of
New York City, he somehow finds the time to be a frequent guest travel
reporter on Good Day New York.
Date: Wednesday, April 20, 2005
Location: Sheraton Waikiki – Iao/Akaka
Registration: 11:30 a.m.
Lunch: 12 Noon – 1:30 p.m.
Cost: $35 non-members / $25 members / $20 PRSSA students
Reservations/Information: For reservations or more information,
please email
prsa@hawaii.rr.com. Parking is $3 with validation.