Shauna Goya

Shauna­ Goya­ joined­ Communications­ Pacific­ (CommPac)­ in­ 2010­ and, after­ quickly demonstrating­ a­ strong­ ability­ to­ deliver­ client­ results,­ was promoted­ to­ senior­ account­ executive­ by­ the­ end­ of­ the­ year.­ In­ early 2012­ she­ earned­ a­ further­ promotion,­ to­ account­ supervisor.­ Shauna specializes­ in­ media­ relations,­ for­ which­ she­ is­ well­ prepared,­ having­ worked­ a­ decade­ at­ The Honolulu­ Advertiser,­ formerly­ Hawaii’s­ largest­ daily­ newspaper­ (it­ has­ since­ been­ sold­ and merged­ with­ its­ competitor).­ A­ copy­ editor­ at­ the­ Advertiser,­ Shauna­ has­ strong­ writing­ and communications­ skills.

Shauna ­has ­a ­deep­ understanding­ of­ the­ changing­ media­ landscape ­and ­a­ rich­ network­ of Hawaii media­ contacts.­ She­ has­ built­ relationships­ with­ editors­ and­ reporters­ in­ both­ broadcast­ and print­ media,­ and­ knows­ former­ colleagues­ who­ work­ at­ all­ the­ major­ media­ outlets.­ Shauna­ is also ­in ­touch ­with ­the­ “big ­players”­ in­ Hawaii’s ­social­ media­ world. Active ­in­ social­ media­ herself, she ­is­ aware ­of­ the ­increasingly­ important ­role ­of ­bloggers and­ other ­citizen ­journalists.

Shauna­ has­ been­ effective ­in ­securing ­favorable­ media­ coverage­ for ­all­ her ­clients,­ which range from­ construction ­and­ development­ companies ­to­ health­care, ­insurance­ and ­retail.

Born­ and­ raised ­in ­Hawaii,­ Shauna ­is ­a ­graduate­ of­ Roosevelt­ High ­School­ and­ the University ­of Hawaii, ­where­ she­ earned ­her ­degree ­in ­journalism­ and­ speech. 

Shauna is a member of PRSA Hawaii and is co-chairing the Communications Committee. She is also active with the Honolulu Japanese Junior Chamber of Commerce and before her transition to PR, held board positions for 10 years with the Asian American Journalists Association.